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Representation
Talent Representation
Exclusive and non-exclusive deals for streamers, recording artists, and athletes. Contract negotiation, royalty splits, brand-fit screening, and reputation management.
Exclusive and non-exclusive deals for streamers, recording artists, and athletes. Contract negotiation, royalty splits, brand-fit screening, and reputation management.
Single-stream activations to six-month ambassador programs. CPA, RevShare, hybrid, or flat-fee structures with transparent reporting and quarterly reviews.
Branded overlays, on-stream creative, custom mini-games, sponsored tournaments, and live events. Full creative-to-broadcast pipeline managed in-house.
Tracked links, custom landing pages, dedicated bonus codes, and full-funnel attribution. We tie every depositor back to the creator who delivered them.
Concept-to-execution campaigns. Music video integrations, content series, sponsored events, and cultural moments engineered to earn attention organically.
The client — a top-tier European sportsbook — had hit the ceiling on paid social. Every additional dollar spent on Meta and Google was returning fewer first-time depositors. They needed a channel that operated outside the auction. We proposed an exclusive ambassador deal with a major recording artist whose audience overlapped 78% with their target geography.
Instead of static brand placements, we built three integrated activations: a music video product placement, a live-streamed VIP event with custom betting markets, and a six-week social content series with native, in-character storytelling. Every touchpoint had a unique tracking code and custom landing page.
Within the six-week window, the activation drove more first-time depositors than the client's entire programmatic spend over the same period — at a fraction of the cost-per-acquisition. The client renewed for a twelve-month exclusive immediately upon campaign close.
Every engagement follows the same disciplined framework. No vanity metrics. No influencer-marketing fairy dust. No PDF decks two months late.
We map your acquisition cost benchmarks, target geographies, and brand-safety lines. Then we shortlist talent that matches — culturally, demographically, and contractually.
Three to five vetted candidates with audience data, prior partnership performance, and a personal endorsement from us. You pick. We negotiate.
Stream concept, content calendar, custom landing pages, and tracked affiliate infrastructure — all built before a single piece of content goes live.
Daily reporting on impressions, clicks, registrations, FTDs, and lifetime value. Real numbers. Real-time. Direct line to the talent through us.
Quarterly performance reviews, talent rotation, and creative refresh. The best partnerships compound. We're built to compound them.
Rollers didn't sell us an influencer. They sold us a distribution channel we didn't know existed. The economics changed everything for us.
In a category drowning in agencies that overpromise, Rollers under-promised and over-delivered. The reporting alone is worth the retainer.
They speak both languages — culture and capital. That's rare. Most agencies pick a side. The team at Rollers operates fluently in both rooms.
The talent vetting is what sold me. They've turned down real money on three deals because the artist didn't fit. That discipline is the product.
If yours isn't here, write to contact@rollers.agency and one of the founders will reply personally within 48 hours.